WHAT IS PUBLIC RELATIONS
Public Relations is how to have you or your business seen by anyone, anywhere in the world in a favorable
way.
A individual wants to be seen as a good person.
A organization or a business wants their image to be seen as professional, honest and reliable.
With the increase of the use of the Internet worldwide daily, YOU CANNOT HIDE. A person will
Google your name or business name to see what comes up in the search engine results.
What do YOU want to appear on the INTERNET or out in PUBLIC?
What IMAGE do you want to portray?
Who do you want to be SEEN AS?
Who do you want to APPEAR AS?
What do you want people to KNOW about you?
Sometimes out of spite or because of bad service, bad customer relations or some other reason,
you or your business gets bad publicity in the press, word of mouth or on the Internet.
What are you going to do about it?
The longer “BAD PUBLICITY” is out there it affects your REPUTATION of who you are and what you or your business
is all about.
Public Relations can assist to go from bad publicity to good publicity.
On the Internet it is called Online Reputation Management
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